PROGRAM DESCRIPTION A stand-alone module of our established and highly respected Railway Management Certificate Program offering a mix of lectures, site visits, group exercises and subject matter expert presentations. This residential five-day program covers the essentials of business administration, strategy, and leadership for both freight and passenger railways. We combine classroom presentation of concepts by MSU faculty experts with discussions led by rail industry experts, and with site visits to see topics in context. Railway Business Administration, Strategy and Leadership brings together many aspects of the complex railway ecosystem. KEY LEARNING OBJECTIVES By the end of the program, participants will: • Understand the strategic complexity of the Railway Industry • Learn principles of strategy and risk management • Learn key elements of transportation theory, concepts, and application (both freight & passenger) • Explore principles of marketing applied to rail services • Examine key leadership skills • Understand basic elements of finance and accounting • Appreciate the role railways play in supply chain management and mobility, including key drivers such as inventory, timeliness, customer experience, reliability, and flexibility WHO SHOULD ATTEND? • Managers/leaders requiring learning opportunity beyond their experience and/or who have had limited business administration education • Transportation and functional managers with capacity to perform at higher levels • Shippers and suppliers needing to learn about the business of railroading to build better relationships to improve performance, communication and understanding • Staff in rail industry organizations, regulatory/public policy agencies, states and other transportation groups • Railroad new hires, interns, etc.
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