Who We Are
Graduate Initiatives & Academic Innovation (GI&AI) is a strategic unit within the Eli Broad College of Business. We’re bringing together key teams within Broad and leveraging that expertise for a greater impact. We elevate graduate business education at Broad by expanding innovation, opportunity, and impact — in partnership with academic units — to deliver high- quality, future-focused learning experiences that support learner success and institutional growth.
OUR FIVE FUNCTIONAL AREAS INCLUDE:
• Graduate Operations & Academic Services — integrated recruitment, admissions, enrollment, and student success operations; academic governance • Graduate Marketing — paid and organic recruitment marketing, brand campaigns, and analytics to drive effective applicant pipelines • Academic Innovation — strategic exploration and development of new programs, credentials and tools that are future-facing and market driven, i.e., AI programming, micro credentials and stackable programs • Learning Technology & Development — course design, educational technology, multimedia, and digital accessibility • Global Initiatives — international partnerships and global outreach designed to extend access to MSU around the world
FY2025–26 BY THE NUMBERS
LTD DEVELOPMENT VALUE & COST AVOIDANCE $954k MBA PATHWAYS VIDEO VIEWS ON YOUTUBE/CTV 8.2M+
$105k SAVED IN MARKETING AGENCY CONTRACTS
COURSE BUILDS COMPLETED 45
NEW STACKABLE GRAD CERTIFICATES LAUNCHED 9 NEW RBIS APPROVED FOR PROGRAM & CREDENTIAL LAUNCHES 9
23
SIGNED INTERNATIONAL PARTNERSHIP AGREEMENTS 5
COUNTRIES IN ACTIVE GLOBAL PARTNERSHIP TALKS
Figures reflect tracked activity across Graduate Operations & Academic Services, Global Initiatives, Graduate Marketing, and Learning Technology & Development for the FY2025–26 reporting period (US25, FS25, SS26 terms).
BROAD COLLEGE of BUSINESS
FY2025–26 ANNUAL REPORT
| GRADUATE INITIATIVES & ACADEMIC INNOVATION
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