Broad Executive MBA Brochure for Emailing

ACADEMICS The Broad Executive MBA’s rigorous curriculum is designed to sharpen your business expertise and give you a competitive edge in your career. Throughout these dynamic executive MBA courses, you’ll obtain the essential business knowledge, real-world skills, and insights you need to excel in the workplace and contribute to your company’s bottom line. ENHANCING MANAGERIAL SKILLS Build a solid foundation in managerial skills, financial accounting, and data analysis, and gain insight into personal leadership and communication styles that help you improve performance.

ANALYZING THE ORGANIZATION Examine the fabric of an organization, including: • How it is organized and managed

• How it uses accounting data • How it processes information

• How it markets products or services • How its operating processes work

ANALYZING THE ORGANIZATION’S ENVIRONMENT Examine links between an organization and its external environment, including influences such as customers, competitors, financial markets, and legal issues. MANAGING CHANGE AND INNOVATION Today’s organizations face constant change and innovation. Focus on how businesses manage re-engineering, entrepreneurship, downsizing, technological advances, short product life cycles, and similar challenges. Gain insight into making decisions with incomplete data and an uncertain future. DEVELOPING STRATEGY IN A GLOBAL ENVIRONMENT An increasing number of organizations are going global. Prepare to build and execute a strategic plan in a global marketplace by covering such concepts as macroeconomics, foreign exchange exposure, supply chain risk, policy development, and control processes. CURRENT ISSUES IN BUSINESS Delve into modern-day management issues. These courses provide the program the flexibility to focus on recent topics that are the most critical to success.

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